{"id":5121,"date":"2026-07-22T05:36:29","date_gmt":"2026-07-22T05:36:29","guid":{"rendered":"https:\/\/nextcitydigest.com\/?p=5121"},"modified":"2026-07-22T05:36:29","modified_gmt":"2026-07-22T05:36:29","slug":"fremont-council-considers-half-cent-sales-tax-for-november-ballot","status":"publish","type":"post","link":"https:\/\/nextcitydigest.com\/?p=5121","title":{"rendered":"Fremont council considers half-cent sales tax for November ballot"},"content":{"rendered":"<div>\n<div>\n<p>FREMONT \u2014 The Fremont City Council on Tuesday night will discuss placing a proposed half-cent sales tax on the November ballot.<\/p>\n<p>Read more <a href=\"https:\/\/nextcitydigest.com\/?p=5119\">Basketball Hall of Fame honors Steph Curry in a historic first<\/a><\/p>\n<p>The measure would increase the city\u2019s sales tax rate up a half-cent per dollar from 10.25%. The council could also decide to defer the measure to a future election. The city estimates it could generate between $30 to $35 million annually in revenue if approved.<\/p>\n<p>City officials say the tax measure is needed to supplement more than $6 million cut out of the city\u2019s fiscal year 2025-26 budget.<\/p>\n<p>Preliminary studies of the ballot proposal incurred the city about $325,000 in expenses to date, including $169,500 in consulting and public opinion surveying, and $155,500 in graphic design and marketing, according to the city. Should the council decide to put in on the November ballot, it could cost taxpayers up to about $1 million.<\/p>\n<p>Read more <a href=\"https:\/\/nextcitydigest.com\/?p=5117\">Hayward approved a massive data center. Then it rewrote the rules<\/a><\/p>\n<p>Officials in 2025 first studied placing the measure on this year\u2019s ballot, with an August 2025 survey showing that about 60% of surveyed voters would potentially support the tax increase. However a more recent survey from this summer appeared to show less support from voters, or about 46% of respondents, according to the city.<\/p>\n<p>If the council decides to place the measure on the ballot, it would require more than 50% of the vote to pass.<\/p>\n<p>Similarly, Pleasanton officials proposed a half-cent sales tax measure in 2024 that failed with 54% of voters deciding against it. That year marked the first time the city had ever asked residents to increase the city\u2019s sales tax base.<\/p>\n<p>Read more <a href=\"https:\/\/nextcitydigest.com\/?p=5115\">Sharks\u2019 hiring of Jeff Kealty signals a subtle change in team\u2019s emphasis<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The half-cent tax would increase the city&#8217;s current sales tax rate from 10.25% in an effort to generate new revenue<\/p>\n","protected":false},"author":1,"featured_media":5120,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-5121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fremont council considers half-cent sales tax for November ballot - Next City Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nextcitydigest.com\/?p=5121\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fremont council considers half-cent sales tax for November ballot - Next City Digest\" \/>\n<meta property=\"og:description\" content=\"The half-cent tax would increase the city&#039;s current sales tax rate from 10.25% in an effort to generate new revenue\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nextcitydigest.com\/?p=5121\" \/>\n<meta property=\"og:site_name\" content=\"Next City Digest\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-22T05:36:29+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/#\\\/schema\\\/person\\\/13065d40d633843429ac57d4e5c06f9b\"},\"headline\":\"Fremont council considers half-cent sales tax for November ballot\",\"datePublished\":\"2026-07-22T05:36:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121\"},\"wordCount\":296,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/nextcitydigest.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/d369bbe561a934c8f87b312850b589e6.webp\",\"articleSection\":[\"Local News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121\",\"url\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121\",\"name\":\"Fremont council considers half-cent sales tax for November ballot - Next City Digest\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/nextcitydigest.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/d369bbe561a934c8f87b312850b589e6.webp\",\"datePublished\":\"2026-07-22T05:36:29+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/#\\\/schema\\\/person\\\/13065d40d633843429ac57d4e5c06f9b\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#primaryimage\",\"url\":\"https:\\\/\\\/nextcitydigest.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/d369bbe561a934c8f87b312850b589e6.webp\",\"contentUrl\":\"https:\\\/\\\/nextcitydigest.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/d369bbe561a934c8f87b312850b589e6.webp\",\"width\":1024,\"height\":644},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/?p=5121#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/nextcitydigest.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fremont council considers half-cent sales tax for November ballot\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/#website\",\"url\":\"https:\\\/\\\/nextcitydigest.com\\\/\",\"name\":\"Next City Digest\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/nextcitydigest.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/nextcitydigest.com\\\/#\\\/schema\\\/person\\\/13065d40d633843429ac57d4e5c06f9b\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"http:\\\/\\\/nextcitydigest.com\"],\"url\":\"https:\\\/\\\/nextcitydigest.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Fremont council considers half-cent sales tax for November ballot - Next City Digest","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nextcitydigest.com\/?p=5121","og_locale":"en_US","og_type":"article","og_title":"Fremont council considers half-cent sales tax for November ballot - Next City Digest","og_description":"The half-cent tax would increase the city's current sales tax rate from 10.25% in an effort to generate new revenue","og_url":"https:\/\/nextcitydigest.com\/?p=5121","og_site_name":"Next City Digest","article_published_time":"2026-07-22T05:36:29+00:00","author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nextcitydigest.com\/?p=5121#article","isPartOf":{"@id":"https:\/\/nextcitydigest.com\/?p=5121"},"author":{"name":"admin","@id":"https:\/\/nextcitydigest.com\/#\/schema\/person\/13065d40d633843429ac57d4e5c06f9b"},"headline":"Fremont council considers half-cent sales tax for November ballot","datePublished":"2026-07-22T05:36:29+00:00","mainEntityOfPage":{"@id":"https:\/\/nextcitydigest.com\/?p=5121"},"wordCount":296,"commentCount":0,"image":{"@id":"https:\/\/nextcitydigest.com\/?p=5121#primaryimage"},"thumbnailUrl":"https:\/\/nextcitydigest.com\/wp-content\/uploads\/2026\/07\/d369bbe561a934c8f87b312850b589e6.webp","articleSection":["Local News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/nextcitydigest.com\/?p=5121#respond"]}]},{"@type":"WebPage","@id":"https:\/\/nextcitydigest.com\/?p=5121","url":"https:\/\/nextcitydigest.com\/?p=5121","name":"Fremont council considers half-cent sales tax for November ballot - Next City Digest","isPartOf":{"@id":"https:\/\/nextcitydigest.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/nextcitydigest.com\/?p=5121#primaryimage"},"image":{"@id":"https:\/\/nextcitydigest.com\/?p=5121#primaryimage"},"thumbnailUrl":"https:\/\/nextcitydigest.com\/wp-content\/uploads\/2026\/07\/d369bbe561a934c8f87b312850b589e6.webp","datePublished":"2026-07-22T05:36:29+00:00","author":{"@id":"https:\/\/nextcitydigest.com\/#\/schema\/person\/13065d40d633843429ac57d4e5c06f9b"},"breadcrumb":{"@id":"https:\/\/nextcitydigest.com\/?p=5121#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nextcitydigest.com\/?p=5121"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nextcitydigest.com\/?p=5121#primaryimage","url":"https:\/\/nextcitydigest.com\/wp-content\/uploads\/2026\/07\/d369bbe561a934c8f87b312850b589e6.webp","contentUrl":"https:\/\/nextcitydigest.com\/wp-content\/uploads\/2026\/07\/d369bbe561a934c8f87b312850b589e6.webp","width":1024,"height":644},{"@type":"BreadcrumbList","@id":"https:\/\/nextcitydigest.com\/?p=5121#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nextcitydigest.com\/"},{"@type":"ListItem","position":2,"name":"Fremont council considers half-cent sales tax for November ballot"}]},{"@type":"WebSite","@id":"https:\/\/nextcitydigest.com\/#website","url":"https:\/\/nextcitydigest.com\/","name":"Next City Digest","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nextcitydigest.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/nextcitydigest.com\/#\/schema\/person\/13065d40d633843429ac57d4e5c06f9b","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","caption":"admin"},"sameAs":["http:\/\/nextcitydigest.com"],"url":"https:\/\/nextcitydigest.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=\/wp\/v2\/posts\/5121","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5121"}],"version-history":[{"count":0,"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=\/wp\/v2\/posts\/5121\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=\/wp\/v2\/media\/5120"}],"wp:attachment":[{"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nextcitydigest.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}